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Showing posts with the label digital marketing services

How to increase Pay Per Click campaign ?

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Pay Per Click campaign is nothing but increasing the traffic for your website and converting the targeted audience in to buyers. In simple, the advertiser buys the traffic through a website by paying to the publisher. The job of the publisher is to get the most relevant users for the ad to click it by adopting various search engine optimization techniques . As much as the user count increases, so much is the benefit to the Publisher as well as the advertiser. In one word, the main target of PPC campaign is to get the most possible clicks for the add. But how ? Know the procedure : In PPC campaign, the advertiser can choose their customers at a specific time in a limited budget. Here the advertiser provides relevant ads to the users and opts for different keywords based on the auction system of different search engines. As high as the bid, so much chances for topping the competition. There is no need to pay for the search engines unless the advertiser gets the click from the

Importance of Email Marketing and the service providers

According to a survey site,the email accounts around the world are three times more compared to Face book and Twitter. Apart from that, the click percentage is also high in email than the other social media platforms. This information is enough to say that email marketing has a prominent place in Digital Marketing. Email marketing is nothing but sending business messages to a group of people via emails. It is one of the successful ways of communicating directly with the subscribers and future customers. Due to this, managing your business becomes more easy with full control. It allows you to follow your customers even after they are off from your website, making it as the right choice for promoting your products and to increase your sales. Moreover getting trust from the customers and bringing the awareness regarding your brand plays a crucial role in business marketing. For a website with heavy traffic, upholding customers is must as most of the customers never return after th